Merry Christmas! The holiday season is here. For those of you in the United States, hopefully you enjoyed a nice Thanksgiving yesterday. Isn’t it wonderful — good food, friends, family, and crazy discounts on stuff. This weekend, Lulu is having an amazing sale on print products. If you’ve been thinking about learning more about Tumult Hype, this is a great opportunity to get started. Wow! 30% off is a lot of savings.
A Book About Hype is a big book — 8.5″ x 11″ (216 x 279 mm) ,  500 pages, and a hard cover. It’s also one-of-a-kind. There aren’t any other printed books about Tumult Hype 4, not that I’ve seen. You can check the Tumult Tutorial page to verify that information.
https://tumult.com/hype/tutorials/
That’s why this sale is special. While Lulu regularly offers discounts on printed products, usually around 10%-15% off, this time of the year brings bigger savings. Since last May, when A Book About Hype was officially launched, this is the cheapest I’ve seen it.
Note — If you’re waiting for an eBook version of A Book About Hype, that’s not likely to happen anytime soon — if at all. With Apple’s new Small Business Program announcement, a new digital format is being considered. It’s still in the concept stage, but it’s an exciting idea. For now, Widgets is still the priority.
About a year ago, when this project was started, Lulu was having an extended Black Friday sale. It was 25% off. Anticipating a similar sale this year, I wasn’t even planning to make a big to-do over this. But when I looked at the Lulu website this morning, I was surprised to see 30% off. That’s a very competitive price. While on-demand printing is ideal for independent authors, I often felt at a disadvantage to traditional book publishers. Without the economy of scale, how can an on-demand book be made more affordable for customers?
The answer — BLACK FRIDAY SALES!
It’s a day after Thanksgiving, but I’m going to say thanks to Lulu. You did great this year! Despite the pandemic, you sent copies of my book to destinations around the globe. The feedback has been great and there are lots of pictures of the book online. You can see them at the Tumult Forum.
If you’ve been thinking about making your own book, Lulu is a company to consider. I don’t think this project would have happened if not for them. Lulu’s holiday sale is one of the main reasons I started this project. That photics.com article even has a screenshot of last year’s promo. All those long nights from the first-half of the year, it was working toward this moment in time.
For a book of this nature, the price seems competitive. But if you are cost conscious, as you should be, then just wait for Lulu to have a sale.
Today, Lulu is having a BIG sale. See the website for details…
https://www.lulu.com/en/en/shop/michael-garofalo/a-book-about-hype/hardcover/product-49qk9k.html